SLIX
Process
The concept behind the landing page was to visually communicate the dual nature of SLIX—SLIX AM for the morning and SLIX PM for the evening—while also highlighting the unique mineral compositions of each. To bring this to life, I designed a scroll-triggered animation that transitions between 3D-rendered bottles of SLIX AM and PM. As users scroll, the background smoothly shifts from a bright morning light to a calm evening dark, reinforcing the product’s day-to-night routine. The page ends with a signup form for users to signup to the SLIX Newsletter for updates.
The 3D rendered bottles and scroll animation were created with SPINE